Dow VP becomes the new president of Plastics Europe | Article
Marco ten Bruggencate, Commercial Vice President for Packaging and Specialty Plastics EMEA at Dow, has been named the new President of Plastics Europe, effective immediately.
Bruggencate will succeed Dr Markus Steilemann, CEO of Coverstro, whose two-year tenure included the organization’s call for a mandatory 30% EU recycled content target for plastic packaging by 2030.
Steilemann has also supported efforts to reduce pellet losses to the environment with the launch of the European Operation Clean Sweep certification program, bringing together collaborators from across the plastics value chain. Additionally, Bruggencate praised Steilemann for supporting the plastics industry’s transition to net-zero carbon emissions and circularity.
Steilemann comments: “The world cannot do without plastics, especially to ensure a net zero future for Europe.
“As the continued use of fossil fuels is likely to trigger catastrophic climate degradation, the need for effective collaboration between our industry, our value chain and policy makers is felt now.
“Accelerating systems change within the plastics industry and developing a better policy framework is a prerequisite for this, along with investment and innovation. Plastics Europe continues to play a crucial role here, and I wish my successor Marco ten Bruggencate well in his new role as Chairman.
Bruggencate adds: “I am proud to take on this important role at this difficult but exciting time for our industry.
“We are under no illusions about the scale and complexity of our industry’s transition and recognize the essential role we play in reducing emissions, reducing waste and increasing circularity. To achieve our ambitions, we will continue to take bolder decisions and positions, and with a strong emphasis on actions rather than words.
“We do not master all the different levers of this transition, and we do not have all the answers to the challenges that we and the wider plastics system are facing. Collaboration with all stakeholders will be essential.
“I look forward to working more closely with these stakeholders to achieve a truly sustainable plastics economy in Europe.”
Bruggencate, a Dutch national currently based in Horgen, Switzerland, joined Dow in 2000. Prior to his current role at Dow, he most recently served as Director of Global Polyurethanes Strategy, Global Commercial Director Building & Construction and Commercial Director world of construction chemicals.
In his new role as President of Plastics Europe, Bruggencate will oversee the organization’s sustainability program in line with the European Union’s Green Deal and climate neutrality goals.
During his tenure, Bruggencate may face challenges such as implementing a circular economy that maintains the stability of the EU single market, with Plastics Europe being a signatory to a recent letter to the European Commission warning of the consequences of fragmentation. The plastics industry is also facing raw material shortages and rising costs, which could be aggravated by Russia’s invasion of Ukraine and its impact on energy prices and security.